Blog Your Way to the Top – 9 Practical Tips

In recent years blogging has become increasingly popular, especially for organisations that use it to connect with their customers and subtly market their products or services to them. Creating a blog, linking it to your business website, and updating it from time to time is no longer enough. Not if you want to generate lots of traffic through your blog.

Here are some practical tips that will help you blog your way to the top. They are concerned primarily with business blogs, but they can also be used for personal blogs.

  • Write more compelling headlines and introductions. Draw your inspiration from newspapers and magazines. Look for the sensational, for the intriguing, for the provocative.
  • Publish content that you could sell for a fee. Insider’s tips and professional advice is the best. Don’t be afraid! People won’t steal your content – only use it as a reassurance that you’re the expert they need.
  • Interview awesome people from your niche. Tailor the interview in such a way as to get as many tips and advice from the interviewee as possible.
  • Guest blog and invite guest bloggers. Send your guest posts to top blogs in your niche, and invite well-known bloggers to make guest appearances. This beats other types of blog marketing.
  • When choosing topics for blog posts ask yourself whether your readers will be interested in those topics. Treat your posts as products. Do your readers want them? Do they need them?
  • Stop promoting your products or services. Direct promotion just doesn’t work, most of the time at least.
  • Talk about your competitors. You don’t have to praise or to disparage them, just to compare them with yourself. Not many blogs dare do this.
  • Answer comments that ask questions. It’s great to reply to all comments, but that is not always possible.
  • Be sincere. Talk about your failures as openly as you talk about your successes. Don’t be afraid to be personal sometimes.
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Blog Your Way to the Top - 9 Practical Tips
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Blog Your Way to the Top - 9 Practical Tips
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Here are some practical tips that will help you blog your way to the top. They are focused on business blogs designed to generate traffic, leads and profit!
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