Wes Towers | Omnific Design

3 Website Elements that Will Make Site Visitors Stay

Posted on October 03, 2012 by Wes Towers in Web Design

The aesthetic elements of your website do not complete its effectiveness as a portal for information or as a marketing tool. You still need other elements to complete your site so you can reel in your site visitors to stay for more than two minutes. Here are three of them:(more…)

3 Sure-fire Ways to Make Money Online

Posted on August 29, 2012 by Wes Towers in Entrepreneurs & Startups

The Internet can provide a wealth of opportunities for making money. There are many ways in which you could make use of web design, development and SEO resources to put your business ideas into action.(more…)

Entrepreneurship: Risk and Growth

Posted on August 22, 2012 by Wes Towers in Entrepreneurs & Startups

Launching any new business venture takes an element of risk. Even if you were to buy a franchise with a “proven” business model there is no certainty it will work in your context. The location will be different, the number of competitors may be different there are plenty of factors that could come into play that you didn’t consider.(more…)

My Top 10 Most Successful Website Entrepreneurs

Posted on July 18, 2012 by Wes Towers in Entrepreneurs & Startups

There are now a large number of very successful website entrepreneurs around the world. Some have literally made a fortune from their web design and development ideas. Here is a quick round up of the top 20 most successful website entrepreneurs of the last few years.(more…)

10 Reasons Why Entrepreneurs Work With Omnific Design

Posted on May 22, 2012 by Wes Towers in Entrepreneurs & Startups

There are many web design and development companies to choose from. Here’s a quick overview of what makes us unique:

We understand the primary purpose for most websites is to produce profit and we focus on that 100%.
We have experience with a range of website conversion strategies from many different industries.
We understand your website is a marketing tool that must fit in with your overall business strategy.
We’re experts at results-oriented website design that convert visitors into leads and sales.
We understand the search engines and what it takes to get on the first page of Google.
We avoid “techy-talk” and speak the language of sales and marketing.
We combine proven metrics and data with our experience and knowledge to optimise results quicker.
We don’t use long-term contracts to keep you coming back. We rely on the results we

What the Social Media Guru’s Didn’t Tell You

Posted on May 16, 2012 by Wes Towers in Content Marketing

Most people I meet understand social media can be a powerful business strategy that can help grow a business exponentially. They understand it can help them reach new audiences and acquire new customers. Here are three things every entrepreneur must know before getting involved in social media.(more…)

LinkedIn Profiles for B2B Entrepreneurs

Posted on May 09, 2012 by Wes Towers in Content Marketing

When social media is concerned, we have found LinkedIn is the best way to become known in the professional, business to business environment. Facebook or Twitter are great if you are marketing a feel good product to the general public but when it comes to b2b. LinkedIn is the way to go.(more…)

What to do if you Lose your Entrepreneurial Mojo

Posted on May 02, 2012 by Wes Towers in Entrepreneurs & Startups

For an entrepreneur creativity is a characteristic you need to have plenty of. I have found the biggest killer of creativity is a lack of confidence. Without confidence as a entrepreneur you will really lose your mojo.(more…)

The Elevator Pitch Secret Formula

Posted on April 18, 2012 by Wes Towers in Marketing Melbourne

The elevator pitch or elevator speech is the short, concise, and convincing speech that you would make if you found yourself suddenly in the company of a potential customer or partner. The point of the elevator pitch is to make that person become interested in what you have to propose.(more…)

The Most Beautiful Website Nobody Ever Saw

Posted on April 04, 2012 by Wes Towers in Anti-Mainstream SEO

It’s pointless creating a visually stunning website if very few people ever see it. When working on an entrepreneurial website development, it is not just human visitors you must consider; you also need to make your website attractive to search engines to earn more respect from the search engine spiders looking for valuable information. In order to be noticed by the human visitors your website has to be visible on top of the search engine results. The best way to accomplish a more prominent placement in the search results is to keep your website fresh and regularly update content.(more…)

Secrets of Designing a Website that Could Make you Rich

Posted on March 07, 2012 by Wes Towers in Web Design

I tend to do a lot of networking and meet a lot of small business owners and entrepreneurs. We often get talking about their website and almost always they mention they are looking to update their website at some stage. Very few are happy with the results their website is creating. In a nutshell, most are disappointed in the low level of extra sales and profit the website is creating for their website. This should not be the case…(more…)

Do You Have an Entrepreneur’s Personality?

Posted on February 15, 2012 by Wes Towers in Entrepreneurs & Startups

Not everyone is ready to be an entrepreneur. Successful entrepreneurs are often born but can also be made with the right training and support. Are you ready?(more…)

Designer v Developer: FIGHT! FIGHT! FIGHT!

Posted on January 11, 2012 by Wes Towers in Web Design

Sadly, this is often what happens when the personalities of graphic designers and web developers clash however it doesn’t need to be this way. When designers and developers work together to complete a project, they are both focused on achieving the best possible end result but they often clash on different aspects of the project. So who should be in charge? Who is more important? Many people have a definitive answer to that and that answer usually depends on who is being asked. In truth, the designer and the developer are equally important to a project and both have ideas, opinions, and insights that contribute to the overall success. How are these two types of professionals different and how can they learn to work through their differences? First, it is important to understand what drives

Killer eNewsletter Strategies

Posted on January 04, 2012 by Wes Towers in Newsletter Design

Planning to run an eNewsletter? Have you already planned your goals and objectives for the coming year? Have you considered how your eNewsletter ties in with your overall marketing plan?(more…)

How to Find Good Print Based Graphic Designers

Posted on December 21, 2011 by Wes Towers in Graphic Design Melbourne

When searching for a new graphic design firm to work on print based material it can be a difficult process. Graphic Designer who have a web design background may not be familiar with all the common requirements printers have for design files. Professional printing isn't like an office printer where you just hit print and its done. A professional print job may require crop marks, bleed, overprint, trapping, colour separations and a range of other technical requirements a print based graphic designer should understand. In terms of design style and flair, their work should speak for itself but when it comes to technical requirements, that's another issue. Good print based graphic designers pride themselves on not only creating engaging and memorable designs for their clients but setting it up in such a way that make the

About: Wes Towers

Recent Posts by Wes Towers