Think Your Web Design is Exciting? This Algorithm Will Tell You
Category Archives: Web Design
This comprehensive blog will show small business owners and Entrepreneurs in Williamstown, how to market there businesses online!
Putting the Fun Back in Website Functionality
How do you engage your visitors online?
When it comes to website design many developers are torn between aesthetics and functionality, and a few are capable of delivering both. When you are designing a website you don’t have to choose between looking good or working well, as accomplishing both is a viable option. Provided the one working on your site has the knowledge and understanding of how to make a good looking website work the way it needs to work.(more…)Website Improvements to Increase Your Return on Investment (ROI)
Websites can quickly become dated due to the fast paced nature of the online world. The design becomes stale, the content doesn’t align with how the business has evolved and the technology used isn’t suitable for the latest browsing trends (ie. Mobile phones). The good news is small business owners, marketers and entrepreneurs don’t usually need to start a brand new website that is time consuming and costly. Often an underperforming website is just a few small tweaks away from generating a far greater ROI.Don’t let a web developer convince or persuade you to buy a brand new ‘bells and whistles’ website that may not be in your best interest. At Omnific Design, we are happy to review your current website from a marketing, design and functionality standpoint and make recommendations based on our extensive
User Friendly Website = Sales Friendly Website
With millions of websites competing for business on the Internet, users have many choices about which companies they do business with. During the web development stage of your website, think about how you can make it as easy as possible for visitors to buy from you. Most people use the Internet as a means of finding information and expect nearly instant results. If your page is slow to load or the information isn’t clear, they will quickly look elsewhere.(more…)
3 Website Elements Often Overlooked
A website is a very powerful marketing tool. It has many aspects in its sleeves that when used right will make everything work to the advantage of your business. There are a number of website elements though that are often overlooked. This is especially when it comes to their importance in the overall capability of making a site a profitable tool for business. Below are three of these unnoticed but equally essential elements:
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How Proper Coding Can Affect a Website’s Effectiveness
Website coding is very important. It is what keeps your website working properly. When somebody mentions coding though, the first word that will probably enter your mind is technical. Because of this, you might leave off discussing about it until the very last minute even if there might be valid concerns why the subject was brought up in the first place.(more…)
What Does Your Website Design Say About You?
By simply browsing a website you can discover a lot of things about the individual or group behind it, their approach and their goals. You might be spending a lot of money on advertising and marketing, but if your site doesn’t reflect who you really are, you won’t get your message across at all. Did you choose the right design for your site? To find out, answer the questions below.(more…)
Squeeze Page Secret Weapons
What’s a squeeze page? Where does it get it’s name from in the first place? What’s the big idea anyway? The simple definition of a squeeze page is a dedicated web page whose primary function is to ‘squeeze’ a response out of a visitor. Usually it’s an email address the website owner is wanting so they can further promote their business or opportunity to the visitor.(more…)
6 Warning Signs That Your Website is Outdated
Is it time to update the design of your Melbourne based website? Here are some signs that your site is in need of improvement.(more…)
Are you making the Most of Your Landing Page?
In the course of designing client websites, we’ve found it’s perfectly possible to lose prospects because the landing page puts people off investigating any further. The landing page is the page a customer sees when they click on a search result, or on an ad. Effective landing pages include a number of key elements, such the use of persuasive colours, brand features, compelling images, easy navigation, and a clean layout. These elements are important, and can help encourage customers to check out the other pages on the site. Here are a few more tips to make your landing page stand out.(more…)
Start an Online Marketing Strategy
In this new online marketing world, businesses sometimes worry about being left behind, and then they try to do everything at once. That’s generally not the best idea - quality before quantity is likely to be much more successful when it comes to online marketing. Make a start with the key foundations, and you can build on them as you go along.(more…)
Achieving Website Goals and Objectives
Your website is a vital tool when it comes to marketing your business. So how can you make sure your website is helping to drive your business forward? Here are some tips.(more…)
How Responsive Web Design Can Make Your Site More Accessible
When it comes to websites, user experience is everything. A website that is cluttered, poorly designed or hard-to-navigate is likely to lose its audience. After all, competition is high, and people can always go elsewhere to find what they are looking for. (more…)
The Value of Investing in a Quality Website
A website is more than just an advertisement that displays what your business sells, and where it is located. A quality website is a powerful interactive marketing tool that spurs users on to take action, and generates sales for your business. Investing in your website is an essential part of your overall business success. (more…)
Creating a Sales-Generating Website
If you own or run a Melbourne bricks and mortar store it’s likely you go to a lot of effort to make your shopfront look as attractive as possible. After all, window-dressing is important, and you want people to be drawn inside, to browse around, and to buy. (more…)