Stop Dreaming and Start Growing Online
Since the first business website saw the light of day, design has been an important part of online success. When working on web design your web developers need to understand the importance of not only graphic design but:
- How your visitors read online content
- How your visitors interact with your website
- How search engines will view your website
- How to get your visitors to respond to your call to action
The Creative and Content Balancing Act
While graphics are an important element in any profit pulling website development they can hinder the website performance if they are not done well. It’s important that the graphic designer chosen for web development understands how to make the website attractive to both search engines and humans who will view it. Some web developers are great on the graphic design, others are great on coding it well for search engines. You really need both to work hand it hand but more than any of this you need to understand online marketing and what make’s people respond online.
The Bottom-Line
For most businesses, the graphic design plays a pivotal role in the profitability of the website. However, the bottom line is what matters to entrepreneurs. You can have the most visually stunning, well coded website but if it’s not making you cold, hard cash then the truth is, it needs work.