Web Design for Business
According to figures released by the Australian Bureau of Statistics, just 43% of Australian businesses have a web presence. As experts in website design and website development in Williamstown, we think that’s an interesting statistic, especially in these days of consumers using the interest for everything from shopping, to finding a local plumber. If you’re a very traditional business dipping a toe into the online world for the first time, the place to start is with your very own website.
Is your message compelling?
Before you start a serious conversation with your web designer, it’s helpful to have a clear and compelling vision for what you want to achieve with your website. The sheer fluidity of the online world is driving a trend towards increasingly personalised content, shaped to reflect individual purchasing and browsing history. Have you thought about how you’re going to engage with this trend?
Website +
It’s no longer enough to have a website that works well on a computer or laptop screen. The proliferation of mobile devices of different shapes and sizes PLUS the tendency to search and shop on the go, equals web pages that need to be optimised for the smaller screen of smart phones and tablets.
Unconventional thinking
The advent of social media and mobile technology is an evolution in progress. We’re inventing fresh ways to do things on the fly. New opportunities for communication and collaboration are starting to have a fundamental impact on marketing and, as far as we know, no one has yet defined the full scope of these new possibilities.
So, you might start with a website, but we’re pretty sure it’s not going to end there!
